Left-Handed. Right-Minded. Built for Builders.

I'm Justin Roy, and with over 15 years of experience in both contracting and marketing, I’ve created a simple 3-step system to help contractors grow their business online. I help you craft a clear message, get in front of the right customers, and connect with people ready to buy—outside your friends and family network.

"Helping builders turn missed leads into booked jobs — with systems that work while you work."

Never Miss A Lead Again

Convert More Quotes Into Cash

Build A Business That Runs WIthout You

Before You Scroll - Watch this!

This video breaks down exactly how Southpaw Automation works — and why it's built for busy contractors who want more control, more consistency, and more time.

If you’ve been buried in leads, quotes, or follow-ups... this will hit home.

I Work With Owners Who Are:

SIck of chasing leads and ready to close more of them

tired of missed follow-ups, lost quotes, and no-show appointments

smart enough to know they need systems to grow -- not just more work

Industries I Serve:

Foundation Repair & House Leveling ContrACTORS

ROOFERS, HVAC, AND FLOORING CONTRACTORS

KITCHEN, BATH, AND FULL-HOME REMODELING CONTRACTORS

If This Sounds Like You — You're in the Right Place

You're generating leads but not closing enough

You don't have time to chase every call or quote

You're ready to grow, but your systems can't keep up

You're looking for a one-time marketing magic trick

You're not willing to change how you manage leads

Don't worry, we can help!

What You Get with Southpaw Automation

Here's what you get:

Done-for-you CRM setup
Instant lead capture (no more form black holes)
Smart automations (text/email follow-ups within 1 minute)
Pipeline dashboard so you never lose a job again
Review campaign builder to boost trust & SEO
Pre-loaded email/SMS templates that actually convert
Strategy support + onboarding training

We build the entire back-end of your sales machine — so you can focus on doing the work, not chasing leads.

If you're a contractor still trying to duct tape together forms, spreadsheets, missed calls, and random software… STOP!

With the Southpaw System, you’re getting what usually takes 4–5 tools, multiple vendors, and a full-time assistant — already done, tested, and working out of the box.

We don’t just give you software — we give you a working machine:

✅ Built on Go High Level

✅ Customized for Contractors

✅ Managed and Optimized Monthly

The result? Fewer missed leads. More booked jobs. And systems that grow with you.

What Would It Cost to Build This On Your Own?

CRM Software: $97–$297/month

Virtual Assistant for Lead Follow-Up: $2,500/month

Marketing Consultant: $3,000/month

Email/SMS Automation Tools: $100–$300/month

Time spent chasing leads: Priceless (and painful)

With Southpaw Automation, you get all of this — already set up, already optimized — without hiring a team or duct-taping a tech stack together.

Let’s talk about how much time, money, and stress we can save you.

A Simple, Proven 3-Step System

We use both short-term and long-term strategies — because smart businesses don't just chase leads, they build a pipeline that lasts.

Some leads are ready now. Others take time. That’s why we implement both:

SEO and content to build long-term visibility and authority

Paid ads to generate leads immediately and test offers fast

Once your message is clear and your system is solid, we help you activate both —

at the right time and pace for your business

Super Simple 3 Step Process

Step 1:

Clarify Your Message

We help you get crystal clear about what you do, who you serve, and what makes you different — so strangers online get it instantly.

Step 2:

Build the Right System

We install automation that captures, tracks, and follows up with leads — automatically. From forms to texts to emails, nothing slips through the cracks.

Step 3:

Fill the Pipeline

Once your foundation is solid, we help you turn up the volume with smart lead generation, SEO, and simple campaigns that drive real traffic.

Want to see how it would work for your business?

What We’ll Build Together:

Feature List:

A system that responds to leads before they ghost you

Smart follow-up that nurtures and closes — auto-pilot

A pipeline you can actually manage (no spreadsheets)

Freedom to grow without losing your mind

"Built inside Go High Level, powered by Southpaw Automation, and customized to how you actually run your business."

One Offer. Built for Builders.